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AltitudeX is sold out!

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Leaders in AI, assemble

The AI era is here and it’s changing the way the world works. In this exclusive, invitation only AltitudeX, you’ll explore the state of AI, its future and how you can get game-changing results from AI right now.

  • Thursday 12 October 2023
  • 09:00 – 19:00 BST
  • Peak HQ, Manchester
  • What to expect from AltitudeX

    It's been a busy year for AI. We know you have questions. Here's some of the big questions you can expect to hear answered at AltitudeX this year…

    • What is the future of AI for business?

      AI is moving super fast, but where is it going and what does it mean for you? We get the answers with experts and leaders using AI right now.

    • How is everyone else using AI?

      Learn how some of the world’s biggest brands are using AI to deliver game-changing results in their business.

    • How ready am I for the AI era?

      How ready is your business to face into the AI era? How do you compare with businesses in your field.

    • How do I deliver results using AI?

      The AI era is here, but what does that mean for businesses? Plot your path to conquering your market in the age of AI.


    Details of the day for AltitudeX.

    08:30 – 09:25

    Registration and breakfast

    Get settled in and grab a bite to eat.

    09:30 – 10:05

    Every company needs its own AI

    It’s undeniable, the AI era is here. Richard Potter, Peak CEO, shares his reflections on the past year and his vision for the future of business in the AI era.

    Richard Potter

    CEO and co-founder at Peak

    10:05 – 10:50

    A fireside chat with Ralph Lauren

    Sit down with Kelly Coutinho, Senior Director – International Data Science & Analytics at Ralph Lauren to hear Kelly's extraordinary AI journey.

    Kelly Coutinho

    Senior Director – International Data Science & Analytics

    Sana Mathia

    Account Manager at Peak

    10:50 – 11:15

    A venture capitalist’s view of AI

    Simon Menashy is a VC who has been investing in AI for the best part of a decade. In this session he’s giving you an inside look. As a Partner at MMC Ventures, Simon works with early stage, high-growth tech companies. In this talk, you’ll get a unique insight on the AI market, learn about emerging AI capabilities that can deliver value, and hear how he sees the market developing in the coming years.

    Simon Menashy

    Partner at MMC Ventures

    11:15 – 11:35

    Morning break

    Recharge with refreshments and get a chance to meet other leaders and AI experts.

    11:35 – 12:10

    The business leader's guide to AI

    Technical talk, acronyms everywhere and a list of AI technologies that just keep growing. It's difficult to keep up, right? Don't worry, we've got you. In this session, we get the answers you've been looking for. No BS, no technobabble — just a straightforward, headfirst dive into the opportunities that AI offers.

    Blaine Carper

    Strategy & Analytics Manager at Snowflake

    Matt Squire

    CTO and co-founder at Fuzzy Labs

    Helen Craven

    Data Scientist at Peak

    Ed Thompson

    CTO and co-founder at Matillion

    12:10 – 12:35

    Supply chain transformation in the AI era

    Supply chains are cracking under a constellation of pressures, with skyrocketing customer expectations and increasing demand and supply uncertainty. Simon Spavound leads the way for Peak's data science in the USA. In this session, he explains how you can overcome supply chain challenges with AI.

    Simon Spavound

    Head of Data Science Operations, USA

    12:35 – 13:10

    Diary of a CIO

    Digital transformation is tough. Aligning the business on what you’re going to deliver and how you’re going to do it is critical. In this fireside chat, we sit down with Mark Sunderland, CIO at Speedy, a business undergoing transformation with a strategic AI partnership. In this session, you’ll get an inside view on the importance of AI to business strategy and how commercial and technical leaders can work together to deliver AI.

    Joe Wilson

    Account Manager at Peak

    Mark Sunderland

    CIO at Speedy

    13:10 – 14:10


    Leave the lunchbox at home, because we've got you covered with a delicious lunch so you can take a break and meet like-minded leaders.

    14:10 – 14:35

    Is pricing going to save your business?

    Price has become a consumer priority, but businesses are struggling to balance customer expectations with the reality of their operations. Perfecting price across the customer lifecycle is a huge challenge, one where AI can really change the game. Find out how in this session.

    Emma Randerson

    Solutions Engineer, Merchandising and Supply Specialist at Peak

    14:35 – 15:00

    Hi {first_name}, you’re doing personalization wrong

    Many marketers play a guessing game, pushing out products and content they don’t know will land with their customers. But as AI adoption and customer expectations rise, guessing needs to become a thing of the past. In this session, we explore how AI is transforming marketing and how you can get ahead in the AI era.

    Tom Summerfield

    Retail Director at Peak

    15:00 – 15:35

    FOOTASYLUM: a retail case study

    Join Joe Turner, Head of Digital Trade at FOOTASYLUM to learn how this fashion retailer is leading the way in personalization, using AI to transform customer experience.

    Tom Summerfield

    Retail Director at Peak

    Joe Turner

    Head of Digital Trade at FOOTASYLUM

    15:35 – 15:55

    Afternoon break

    Get the afternoon boost you need with refreshments, plus catch up with other leaders and AI experts.

    15:55 – 16:45

    Masters of AI

    How do you stack up against other businesses when it comes to AI? How would you know if you’re leading the way or falling behind? In this session, hear from one of India’s leading businesses and early AI adopters, Deepak. Discover the five pillars of Peak’s AI Benchmarking Index and explore how benchmarking AI maturity against regional and industry averages can help to inform AI strategy. Be part of the conversation by answering questions from our AI Benchmarking survey and posing your questions to the experts.

    Mylo Portas

    Director of Global Account Management at Peak

    Arun Bhanumurthy

    Executive Vice President of Strategy and Transformation at Deepak Fertilizers and Petrochemicals Limited

    16:45 – 17:10

    Write me a talk about generative AI

    What about generative AI? We thought you might ask. So in this session we'll explore generative AI, how businesses are using it to increase efficiencies and what the future of this technology could be.

    Julius von Davier

    Customer Engineer at Google

    17:10 – 17:15

    Final notes and closing

    Peak CEO and co-founder, Richard Potter, brings AltitudeX to a close.

    Richard Potter

    CEO and co-founder at Peak

    17:15 – 19:00

    Drinks, demos and networking

    Grab a drink and make new connections with live demos from Peak and DJ sets.

    With attendees from


    AltitudeX is proudly sponsored by


    AltitudeX is sold out!

    However, you can join our upcoming webinar, Best of AltitudeX, on Wednesday 15 November. Sign up here: